USC Annenberg graduate student Keyasia Pride is attending the online MS in Digital Media Management program from her hometown of Columbia, South Carolina. She currently works for Cedar Wolf Media, a digital media and production company.
The Dallas, Texas native has also lived in Los Angeles and Chicago, but after spending time in Lima recently for R&D, she started planting roots to capitalize on the Latin American market. “I’m excited to see Keyasia is fascinated by MarTech and AdTech tools and the different technologies the program has introduced her to. “What excites me most about this program is learning how to utilize my creativity to create, market, and distribute content in a way that is both ethical and effective.”